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Protecting Unconventional Trademarks: Strategies for Businesses in Vietnam

Vietnam

Updated: Jul 11, 2024

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KENFOX IP & Law Office

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KENFOX IP & Law Office

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Key description

  • Color is not just about external beauty, but also the soul of a brand. Many businesses have researched, selected, and used colors for product packaging and brand identity to convey messages, core values, evoke emotions, and connect with customers in a subtle and effective way. Businesses around the world, including Vietnam, are increasingly paying attention to the use of color as a strategic eleme

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