Key description
- When drafting influencer agreements, the main goals should be to help clients avoid costly litigation, but also to negotiate with the other party to obtain the most favorable legal terms possible for the client. A successful influencer agreement will, at the very least, help the parties: 1. understand what they have to do, 2. be aware of any deadlines, and 3. understand payment terms
Language
Categories
Covered clausesClauses
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ARTICLE 1 – ENGAGEMENT AND LICENSE
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ARTICLE 2 –RESPONSIBILITIES; CONDUCT AND COMPENSATION
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ARTICLE 3 – TERM AND TERMINATION
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ARTICLE 4 – CONFIDENTIALITY, CONFLICTS AND OWNERSHIP
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ARTICLE 5 - MISCELLANEOUS
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EXHIBIT “A” GUIDELINES FOR SOCIAL MEDIA POSTS
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EXHIBIT “B” COMPANY GUIDELINES FOR SOCIAL MEDIA POSTS
